A DeLorean DMC-12

Strategy-driven design and
development agency for
VISIONARY COMPANIES

Hand-crafted software built upon rich research, award-winning innovative ideas, and a hearty helping of fun—forming the solid foundation for your digital architecture.
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1

who we are

We are a strategy-driven software dev house that serves visionaries who dare to disrupt the present and choose to drive the future.
2

what we do

As professional problem-solvers, we improve people’s lives by empowering them to navigate successfully in the digital landscape.
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why we do it

We envision a world in which every business has access to cutting-edge tech that moves them to the next level (and looks good too).
Let's build something world-class together. Get in touch now!

our focus

STRATEGY

To reach an objective successfully, we begin with the process of Discovery. With clarity about the situation, we create a plan comprising actionable steps.

Build and Define your Brand
Social Media Management
Content Creation
Online Marketing
Search Engine Optimisation (SEO)
strategy and discovery
lets think
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strategy and discovery
lets think
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DEVELOPMENT

Our clean custom code is built for stability and performance. You will stand out from your competitors and enhance to your customers' experiences with innovative features that add value to all users.

Custom Software Development
Web Application Development
ECommerce Solutions
Mobile App Development
Content Management Systems (CMS)
Website Development
Webflow Development
custom development
lets build
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custom development
lets build
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VISUAL DESIGN

Aesthetics, communication and functionality are at the heart of every design we create. Our visual designs serve a purpose and coherently speak to your audience.

User Interface Designs (UI)
User Experience (UX)
Graphic Design
Responsive Web Design
visual design
lets create
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visual design
lets create
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GAMIFICATION

It is not only integrating game mechanics to serve business objectives. Delivering an engaging experience is something any impactful brand incorporates in most of their interactions.

Drive Engagement
Reward / Loyalty Creation
Leaderboards / Ranking
level-up your business
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level-up your business
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our Capabilities

Discover Your Brand

Let’s deep dive into the essence of your business. It’s more than just finding a logo or a colour palette; it’s an exploratory journey to understand the core of your brand identity.  Our team collaborates with you to uncover your brand’s values, vision, and unique story. Create a cohesive and professional brand presence with our extensive brand identity packages.

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Build Your Website

Create a powerful online presence with our custom solutions. From conceptualisation to launch, we focus on building websites that are not only visually stunning but also highly functional and user-friendly. We offer end-to-end services ensuring your website stays up-to-date and secure, ensuring longevity and relevance in an ever-evolving digital landscape.

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Software Development

Tailored to your business needs, our team specialises in developing hand-crafted digital solutions that are scalable, robust, and efficient. Whether it’s a specialized software application, an integrated system, or a unique digital tool, we aim to drive business growth and streamline operations.

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Mobile App Development

We create high-quality, engaging applications that provide exceptional user experiences. Whether it’s iOS, Android, or both, we understand the importance of digital presence and accessibility in today’s digital world and strive to build apps that are not only aesthetically pleasing but also intuitive and easy to navigate.

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Proof of Concept

Our innovative process is designed to transform ideas into actionable prototypes, providing a cost-effective method to validate concepts. Collaborating closely with clients, we define objectives, ideate solutions, develop wireframes & prototypes, and test these with real users, ensuring success for your business.

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UI Design & UX Research

Our team crafts aesthetically pleasing user interfaces (UI), paying close attention to the visual elements of your website, whilst also ensuring the user experience (UX) is seamless, intuitive and logical. By blending the art of visual design with
the science of user experience, we bring your digital solution to life.

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Webflow Experts

As Webflow Experts, we specialize in leveraging this powerful web design tool to create stunning, responsive websites with a focus on aesthetic appeal and user experience. Webflow is the ideal platform for those seeking a unique web presence. Skip the hassle of traditional web builders and enjoy quick, seamless management without compromise.

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stories from leading visionaries we serve

Baltasar Soeiro Marques
CEO | SA2EU and RideWithZeal

"I'd give you 6, 7, and even 100 stars if that was the option for the highest level of love I have for Softserve on the rating scale. I've been dealing with you guys for a few years now on multiple businesses, projects, and campaigns and I'm always blown away by the end result. I have very clear ideas and expectations and you always manage to far exceed my expectations and visions. You all go above and beyond and your process of collaboration and professional guidance is what sets you apart in my opinion. I really don't have anything negative or neutral to say, you're the real deal and important component of my company."

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Keith Maseko
CEO | Benchmark and SACAI

"You made it so simple. The new site looks more professional and everything is well organized. The service was also excellent with a continuous approach to go beyond the call of duty. Keep it up."

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Jade Axon
Strategic Brand Manager | Prostaff

"The most incredible and dynamic team to work with. Always ready to help and their turn around time for maintenance is exceptional. Thank you Andrew and the rest of the team."

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Andrew Butow
CEO | Earth 2 Mars

"Andrew and his brilliant team at Softserve Digital Development have become my critical, trusted and long term business partner for my business, assisting me with my strategy, corporate identity and website/social. I love Andrew's personal touch and his ability to work with a demanding and ambiguous scope. The process is always thoroughly enjoyable and I find myself looking forward to our meetings and am blown away by the quality and creativity employed. They nailed it and continue to do so!"

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Andrea Papas
Founder and CEO | Spartan Nutrition

"I think the team is extremely helpful, very efficient at assisting with any issues and really passionate in helping and doing everything in their power to fix things immediately. Really nothing is too much to ask and complete."

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Associate at Malherbe Rigg & Ranwell Inc
Associate | Malherbe Rigg & Ranwell Inc

"Softserve have provided a superb all round experience. Their customer management is phenomenal and the staff are friendly, efficient and willing to assist. The services that have been provided are of a very high quality and standard and the entire process from inception to conclusion was seamless."

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Julie Cockerill
Head Change Maker | LemonCo

"I used Softserve to help me turn my business into a visual appealing and exciting brand and create an easy-to-navigate amazing looking website. They exceeded my expectations. The process was easy, the thinking was really strong, the care and execution on the brand elements was excellent. Throughout this process, I felt cared for, listened to and that the team were genuinely excited to help build a strong brand. I never felt the distance between South Africa and Australia was an impediment.”

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Galetea Lipshitz
Founder | ADOLESENSE

"The massive shifts created by the pandemic, the transition into an online/hybrid world, and huge transformation in the personal & professional lives of many, has highlighted the dire need for facilitated rehabilitation, accessible coaching and recovery protocols. I am an Occupational therapist working in both therapeutic and business environments. That is what I am trained to do.
What people like me do not know how to do, is use these massive shifts to reach out and assist others.
Softserve provides exactly that.
This is a world class, extremely skilled team of developers, copywriters and designers.
They operate with a personalized approach, clear strategy, and efficient development process. In a matter of a few days, the team created a number of optional brand concepts, logos and future possibilities, each aligned completely with my vision and strategy.
They operate with a unique blend of insight, collaberation, creativity, and concept development.
A privilege to work with Andrew and his team at Softserve.
I look forward to more in the future."

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Dr Julia Ambler
Umduduzi

"The entire experience with Softserve has been a pleasure. They took the time to understand our needs as an NGO working with seriously ill children. They put together a wonderful range of ideas and were very responsive to our ideas and concerns in the design phase. We love our website and have had amazing feedback from our supporters. As we have needed updates and changes to be made, they have responded rapidly and effectively. They are very approachable and we have had a consistent contact person for years."

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Terry Demetriou
Owner | The Agents And Associates

"I am thrilled to share my experience working with Softserve over the past couple of years. They have been an incredible partner in managing our marketing and social media accounts, and we couldn't be happier with the results. Softserve has a deep understanding of our brand and target audience, and they consistently deliver creative and engaging content that resonates with our customers. Their team is highly skilled, responsive, and always willing to go the extra mile to ensure our success. They have helped us grow our online presence and increase our brand awareness, resulting in a significant increase in website traffic and sales. We appreciate their strategic approach to marketing, which has helped us stay ahead of the curve and stand out in a crowded marketplace. Their expertise in social media management has been particularly valuable, as they have helped us navigate the ever-changing landscape of social media and stay connected with our customers. Overall, we couldn't be more pleased."

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Adriano De Moura
National Technology Manager | Century21

"Softserve Digital Development's solution successfully streamlined the buying and selling process and positively impacted customer service and the client's position in the industry. The team went above and beyond to deliver, working overtime and meeting deadlines. They had an impressive work ethic."

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Rigardt Scholtz
MD | GVV

"We would highly recommend Softserve Digital Development for any software development needs. They are extremely passionate with a skilled and professional team. They love what they do, and take pride in the work that they deliver."

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Khomotso Madiba

"Working with Softserve was a seamless experience. Truly professional and talented at what they do. We were at ease throughout the entire experience because they created a space which allowed us to not be anxious about the work and trust their skills. Every feedback meeting was well prepared for and all our expectations were exceeded. The quality of work given is incredible. Softserve is outstanding when it comes to customer experience."

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Hyugo Hayashi
Director | Earth2Mars

"We are so glad to have the Softserve team working with us. We're really pleased with the result, and we're continuing to lean on them on support as we keep growing the site. Their expertise and service really made us feel reassured we're in a safe pair of hands. Whenever we need assistance, they are there for us to help.

We engaged the Softserve team to refresh and build new pages for the Earth2Mars website. Starting with strategy, we dived deep into our audience to get clear on the messaging and intent for each page. They facilitated the workshops to help uncover the thinking and intel, which lead to creating a flow and wireframe for the entire site. We were able to determine what we wanted to keep, and what we need to change, update or add. It was a really important step and allowed us to work through the design phase with a strategy to work from. The design was executed beautifully and really elevated the Earth2Mars brand. The final phase with build and launch was a success and we're continuing to lean on them for advice and support to keep growing our site. We're very happy with the result!

We appreciate their well rounded approach to design, always thinking about the strategy behind it to inform a solution with substance and purpose."

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Andre Viljoen
Director

"Working with Softserve, a leading digital development company, was an exceptional experience. They seamlessly upgraded my website and transformed my company profile, delivering remarkable results. Their team displayed utmost professionalism, promptly addressing all my IT concerns with remarkable efficiency. Every issue encountered was swiftly resolved without any hassles. Softserve's expertise and dedication were evident throughout the collaboration, ensuring a seamless and satisfying working relationship. Their commitment to excellence and customer satisfaction shone through every interaction, leaving me thoroughly impressed. Without a doubt, Softserve exceeded my expectations, providing an outstanding experience that significantly enhanced my online presence and business operations."

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companies we work with

SHOWCASE
Nike logo
Totalsports logo
Discovery logo
Earth2Mars logo
Nanoretech logo
Strategnos logo
Merchantec Capital logo
Deloitte logo
Umdabu logo
Century21 logo
Rolando logo
Otima logo

achievements

Softserve achieved top 10 in App Development Companies in 2023
GoodFirms awarded Softserve as being one of the top Software Development Companies in South Africa in 2023
Softserve was awarded as second top Software Developers in Cape Town in 2023
Clutch ranked Softserve as the top App Development Company in Johannesburg in 2023
Clutch ranked Softserve as one of the top Software Developers in Johannesburg in 2023
Clutch rated Softserve as a top Software Developer in Informational Technology in South Africa in 2023
Clutch rated Softserve as the top User Experience company in South Africa in 2023
Clutch ranked Softserve as a top web developer in South AFrica in 2023
Clutch ranked Softserve as a top design company in South Africa in 2023
Clutch ranked Softserve as a top digital design company in South Africa in 2023
Clutch ranked Softserve as a top WordPress developer in Johannesburg in 2023
Clutch ranked Softserve as a top software developer in Manufacturing in South Africa in 2023
Clutch ranked Softserve as a top user experience company in Johannesburg in 2023
Softserve earned an award for being a top web developer in Manufacturing in South Africa in 2023
Softserve earned an award for being a top Web Deisgn Company in South Africa in 2023
Softserve earned an award for being a top App Development Company in Real Estate in South Africa from Clutch in 2023
Clutch awarded Softserve for being a top App Development Company in Telecommunications in South Africa in 2023
Clutch awared Softserve for being a top App Development Company in Financial Services in South Africa in 2023
Clutch awarded Softserve for being a top software developer in Real Estate in South Africa in 2023
Clutch awarded Softserve for being a top web developer in Real Estate in South Africa in 2023
Clutch awarded Softserve for being a top Web Design company in Financial Services in South Africa in 2023
Clutch awarded Softserve for being a top Software Developer in Telecommunications in South Africa in 2023
Clutch awarded Softserve for being a top web developer in Financial Services in South Africa in 2023
Clutch awarded Softserve for being a top web developer in Telecommunications in South Africa in 2023
Clutch awarded Softserve for being a top Software Developer in Financial Services in South Africa in 2023
Clutch awarded Softserve for being a top Software Developer in Information Technology in Johannesburg in 2023
Clutch awarded Softserve for being a top Web Design Company in Johannesburg in 2023
Clutch awarded Softserve for being a top app Development Company in South Africa in 2023
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Dev Agency

World-class design and development team