Century21


Project Overview
Century 21 South Africa needed a system as bold and efficient as its real estate operations. We responded by building MOON — a one-of-a-kind admin platform that redefines how real estate businesses manage everything from listings to internal performance.
MOON is more than a tool. It’s a digital ecosystem that tracks property deals, internal rewards, and financial data — all in one place.
The Challenge
Century 21’s legacy systems were fragmented.
Agents juggled multiple platforms for listing properties, tracking leads, reporting finances, and managing internal incentives. The lack of a unified platform created inefficiencies and bottlenecks across teams.
The Solution
We developed MOON, a unified admin system tailored to real estate operations.
Custom-built from scratch, MOON centralised property lifecycle management—from listing to letting, to development sales. It gamified team productivity with Oyster Points and simplified financial overviews with custom dashboards. We also made it future-ready, integrating with external systems and publication platforms.
The Impact
MOON transformed the way Century 21 South Africa operates.
Agents now work faster, managers gain real-time visibility, and the head office has clear, actionable insights. Admin is no longer a headache — it’s a strategic advantage. With everything in one place, performance and productivity have reached new heights.

Statement
“Softserve streamlined the sales processes improved customer service, and boosted the client’s industry standing. The team’s strong work ethic and commitment to deadlines stood out. ”
- Adriano De Moura (National Technology Manager, Century 21 South Africa)
What We Did
Strategy
UI & UX Design
Custom Development
A User-Centric Solution




Project Highlights
Strategy
Tailored system planning from the ground up
API Integrations
Connected seamlessly to third-party CRMs and property portals
CMS
Custom content and property management tools
Mobile App Ideation
Future-thinking UX for agents on the go
On-Demand Financial Reporting
Real-time dashboards and insights
Gamification
Motivation through Oyster Points and internal performance tracking








