gamification
gamification gamification gamification
At Softserve Digital we like to keep things light hearted and fun for every one of our clients. There is the term known as Gamification, what this is, is the method of creating something and making a game out of it. Sound pretty cool huh?
Gamification is the concept of applying game mechanics and game design techniques to engage and motivate people to achieve their goals. Gamification taps into the basic desires and needs of the users impulses which revolve around the idea of Status and Achievement.
Businesses can use Gamification to drive desired user behaviours that are
advantageous to their brand. One common technique of Gamification is to increase
engagement by rewarding users who accomplish desired tasks.
Rewards such as Badges and Points are used to elevate Status by showcasing the
talents, expertise, and accomplishments of users.
Gamification techniques strive to leverage people's natural desires for Competition, Achievement, Status, Community Collaboration, and many more.
Competition is another technique that can be used in gamification. The desire to appear on the leaderboard drives players to complete more tasks, in turn fueling deeper engagement.
Businesses can use Gamification to drive desired user behaviours that are
advantageous to their brand. One common technique of Gamification is to
increase engagement by rewarding users who accomplish desired tasks.
Rewards such as Badges and Points are used to elevate Status by showcasing
the talents, expertise, and accomplishments of users.
Gamification techniques strive to leverage people's natural desires for Competition, Achievement, Status, Community Collaboration, and many more.
Competition is another technique that can be used in gamification. The desire to appear on the leaderboard drives players to complete more tasks, in turn fueling deeper engagement.
The Benefits of Gamification are many and varies from Industry to Industry. Game Mechanics and Game Features are designed to boost certain Metrics. In Gamification it is critical to monitor the performance of your metrics closely to insure you are getting the best results possible and that your players are happy. The main measurable metrics of success include: engagement, influence, loyalty, user generated content, time spent, and virality.
What we also do here at Softserve Digital Development is create a means of making work fun, if not then why not?
Gamification employs a principle of wanting to make something fun, even if you may think it'll be boring, this has become quite popular since the term was coined and it is a really fun way for businesses to do something different within themselves. It is a means of using technology for an awesome benefit in making a business more fun and its applications are endless!
There is a ton of different businesses that utilised Gamification methods thus making the workplace a bit more relaxed and it helps their employees stress a bit less whilst getting work done! How about that, killing two birds with one stone.
