We’ll help you bring to life that image you see in your head when you close your eyes. Whether you’re starting from scratch or looking for a makeover, we’ve got your back.
Maybe you already have a website, but you’re tired of it. Maybe you don’t know enough about your own brand to know what you want.
Are you screaming for a makeover?
YOU DON'T LIKE THE WAY YOUR WEBSITE LOOKS
When you set up your site, you didn’t really think that much about which colours would look best, and which fonts are easiest to read. You just chose what you liked and left it, so what If looks like an eight-year-old made it as part of a school project? But the more time you spend on the site, the more you realize that it’s really difficult to read the name of your company. And to add to that, your brand has evolved so much that even if potential customers could read it, you’re not sure you’d want them to. The content itself no longer communicates who you are. Literally, because on top of all that, your contact information is outdated.
YOUR WEBSITE ISN'T USER FRIENDLY
Whenever you use your own website, you feel like you have two left feet. The only reason you know how to navigate it is because you’ve done it so many times. It’s such a hassle – why does the login page feel like it’s hidden in a cursed tomb? It doesn’t make sense to you, and you dread thinking about how customers or clients are supposed to figure out how to work it.
YOU'RE JUST TRYING TO FIND YOURSELF
By now everything should be figured out, but it just isn’t. It can’t possibly be that hard – Steve Jobs took a bite out of an apple and that image now represents a massive multinational corporation. Something-something byte pun. It seems so easy! MacDonalds’ logo is literally an M, and it’s recognizable across the world. Both these brands have distinct, unique identities. Does it all come down to that damn logo?
YOU DOUBT ANYONE WILL EVEN LIKE YOUR PRODUCT
You have a great idea – there’s no doubt. But you don’t want to add a useless product/app to an already over-saturated market. It’s like bringing home a drawing from school that your mom hangs up on the fridge. It’s obviously great to see it up there, but does it deserve to be there? Does it really compare to your older brother Timmy’s drawing of the stickman on the boat from last week?
YOU THINK IT'S TOO LATE TO TELL YOUR KIDS YOU DON'T KNOW WHAT A ME ME IS
Maybe you pronounced the G in “GIF” wrong once and now your kids call you a boomer every night at dinner. Maybe it keeps you up at night. Maybe you know you’re supposed to use social media to market your content, but it feels like it’s written in a different language. Maybe you’ve even tried to post on various platforms, and you send out emails regularly…ish. Your posts see some interaction (maybe your cousin pointed out that you spelt something wrong, but you’re not sure how to check) – a like here, a comment there, the occasional share – but it’s not enough. You’re not growing. You feel like you’re talking to the same four people every time, and so when you’re running promotions or introducing new services, you’re not really getting to the people who would gain the most from it.
IT'S TIME FOR
We will style your wardrobe so that you are dressed for success, no matter the occasion.
We will make sure that the process of making and releasing a product is meaningful, fun, and compelling. Defining yourself is what makes you memorable.
Our team of graphic design artists understand how to create a site that optimizes colour, text, font, space, and shapes. Not only will these elements converge to create an aesthetically pleasing layout, but it will display your brand’s style and highlight what you’re best at. Finding your style isn’t just throwing paint at a wall and see what looks nice. We want to use visual techniques to communicate who you are, what you do, and how you do it. We will pull up a chair and make your customers comfortable and they will recognize the value of your brand and how it can enhance their daily lives. It works, it’s easy to use, and it looks great while doing it.
Forget that mental map you’ve created to the login page – you don’t need it anymore. There’s no need for any hassle as we reconstruct your UI and find the best way for a user to interact with your site. Their experience – and your experience – will be simple and easy, as we focus on communication, consistency, and comfort. Basically, we want to use clear and concise language in conjunction with a coherent layout so that users know how to navigate the site. It'll also have recognizable UI elements so that the site seems familiar and runs efficiently. Users will be able to get things done quickly, and this will provide them with the comfort that they need to enhance their experience.
Your Corporate Identity doesn’t just happen by mistake. Steve Jobs didn’t just take a tiny bite out of an apple, toss it aside, and then dramatically gasp while pointing at it and scream: “That’s it, that’s the logo! But it should be rainbow coloured!” (In fact, they had a logo previously that lasted a whole year, and this entire scenario is purely speculative). It is important to proactively build a unique identity because that’s what makes you stand out to potential consumers and investors. We’ll help you craft your corporate identity through constancy, uniqueness, reliability and efficiency.
You do have a great idea – in fact we’re sure it’s even better than your older brother Timmy’s drawing of the stickman on the boat from last week. We will guide you through the process of acquiring and integrating your brand/app/system/website into the market. Our job is to make sure that your interaction with your consumers is meaningful, fun, and compelling. We make sure that consumers know the value of your brand/app/system/website, what it does, and why they need it.
SEO (Search Engine Optimization)
and Content Marketing
When designing your site or app, we consider SEO so that you are ranked highly on search engines. This will make it easier for potential clients to find and contact you. You will get lifelong loyal customers as they become engaged with your content and identify with your brand. Through user journey mapping, we’ll be able to see the traffic through your site, starting from the first time they found it. This will enable us to position your brand towards the audience that matches your niche, and then cater content towards their preferences to maintain engagement. Additionally, we can manage your social media presence, posting regularly to gain traction with new followers and maintain loyalty with those you already have.
The Big Reveal
USER INTERFACE (UI):
IT'S EASY, SEE: ▼
USER EXPERIENCE (UX):
PUT YOUR USERS FIRST: ▼
IT'S THE, CURE: ▼
DO YOU LIKE IT? BE HONEST.
We want to make sure that you are 100% confident with the final product. Here's how we make that happen.
Green is go, red is stop. Whether consciously or not, we read in colour; and a good palette sets a tone.
Reading a font is like hearing someone speak with an accent. It can convey how formal your brand is, what services you offer, what your values are, and how you operate.
Stuffing a hundred items in a small space is extremely cluttered and hard to decipher. But having wide, empty spaces isn’t much better. Finding the balance is important – users shouldn’t even notice where things are positioned.
“People run from rain but sit in bathtubs full of water,” – Charles Bukowski
The fact is, sometimes you need entire pages to explain your objectives. Other times, you just need labels to point you to the pictures. There’s no one-size-fits-all.
When visual elements fit together the message is stronger. Colours that complement each other and text in a font that’s easy to read looks nice.
A picture holds a thousand words – but too many can be overwhelming. We want to help you find a balance. Avoiding a sensory overload is important; we don’t want to bombard the user with too many pictures. An image can say enough about your brand to raise their interest and have them pop over to the “Contact Us” page.
User journey mapping
This is a type of diagram that shows the traffic through your site. Basically, it’s a visualization of the interactions people have had with your website, starting from the first time they found it.
Identifying a target market is extremely important to deliver insightful and relevant information to users. Customer personas are created through analysing real customers and highlighting key traits to create an example sample audience. The hypothetical customer provides insight into what the motivations and values of a real customer would be, as well as what type of communication they may best respond to.